Tag Archives: First Insight

When to Shift Your Brain into “Creative Overdrive”


The previous post illustrated why creativity demands you shift from an active prefrontal cortex to a quiet prefrontal cortex and explained how you do that. That leaves us with the question of when to shift brain states. I haven’t found a lot of research on what specific areas of the brain you want active or […]

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Word Counts Work – In 1 Out of 6 Stages


Setting a goal to write so many words a day (as Stephen King and many other writers do) can work for you, but only when you’re generating new material. That might seem obvious, but keep in mind, there are six stages in the creative process and in only one of those six stages do you […]

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